Sugar Pet Shop first started as a business made from friendship and a love for pets. Today, Sugar Pet Shop is a family owned online pet store that aims to improve the lives of its customers and their pets. Their mission is to help pet owners create sweet memories with their pets without burning a hole in their customers’ wallets.
In order to do so, Sugar Pet Shop employs a strict online and direct to consumer model where they cut out layers of middlemen and expensive retail rental expenses and sell directly to their customers. This helps Sugar Pet Shop reduce its costs and lower its selling retail price.